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RDDT Insider Trading & Form 4 Activity

Reddit, Inc.
Last filing: Oct 16, 2026·8 days ago
NEUTRAL · LAST 90 DAYS
0%
buyers
$0
0 buys
$820K
1 sell
-$820K
net selling
1
insider
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Net flow — last 12 months

Monthly net of insider buys minus sells. Green months indicate net buying; red months indicate net selling.

Most active insiders

Ranked by total transaction value over the last 90 days.

INSIDERBOUGHTSOLDNET
Wong Jennifer L.
Chief Operating Officer
—
$32.2M
-$32.2M
Huffman Steve Ladd
CEO & President
—
$16.7M
-$16.7M
Sauerberg Robert A.
Insider
—
$820K
-$820K
Habiger David C
Insider
—
—
$0
Seibel Michael
Insider
—
—
$0
Farrell Sarah E
Insider
—
—
$0
Newhouse Steven O
Insider
—
—
$0
Filikrushel Patricia
Insider
—
—
$0

Recent transactions

Every Form 4 transaction for RDDT, newest first.

SELL10b5-1
Wong Jennifer L. · Chief Operating Officer
Tx Oct 14·Filed Oct 16·EDGAR ↗
5,495 sh @ $152.14
$836K
SELL10b5-1
Wong Jennifer L. · Chief Operating Officer
Tx Oct 14·Filed Oct 16·EDGAR ↗
6,399 sh @ $150.08
$960K
SELL10b5-1
Wong Jennifer L. · Chief Operating Officer
Tx Oct 14·Filed Oct 16·EDGAR ↗
2,100 sh @ $154.03
$323K
SELL10b5-1
Wong Jennifer L. · Chief Operating Officer
Tx Oct 14·Filed Oct 16·EDGAR ↗
1,639 sh @ $154.88
$254K
EXERCISE10b5-1
Wong Jennifer L. · Chief Operating Officer
Tx Oct 14·Filed Oct 16·EDGAR ↗
45,437 sh @ $20.76
$943K
EXERCISE10b5-1
Wong Jennifer L. · Chief Operating Officer
Tx Oct 14·Filed Oct 16·EDGAR ↗
14,563 sh @ $25.29
$368K
SELL10b5-1
Wong Jennifer L. · Chief Operating Officer
Tx Oct 14·Filed Oct 16·EDGAR ↗
11,200 sh @ $150.87
$1.7M
SELL10b5-1
Wong Jennifer L. · Chief Operating Officer
Tx Oct 14·Filed Oct 16·EDGAR ↗
5,701 sh @ $152.82
$871K
SELL10b5-1
Wong Jennifer L. · Chief Operating Officer
Tx Oct 14·Filed Oct 16·EDGAR ↗
1,361 sh @ $155.91
$212K
SELL10b5-1
Wong Jennifer L. · Chief Operating Officer
Tx Oct 14·Filed Oct 16·EDGAR ↗
26,105 sh @ $148.86
$3.9M
SELL10b5-1
Huffman Steve Ladd · CEO & President
Tx Oct 13·Filed Oct 15·EDGAR ↗
2,500 sh @ $158.84
$397K
SELL10b5-1
Huffman Steve Ladd · CEO & President
Tx Oct 13·Filed Oct 15·EDGAR ↗
500 sh @ $163.72
$82K
SELL10b5-1
Huffman Steve Ladd · CEO & President
Tx Oct 13·Filed Oct 15·EDGAR ↗
1,700 sh @ $161.98
$275K
SELL10b5-1
Huffman Steve Ladd · CEO & President
Tx Oct 13·Filed Oct 15·EDGAR ↗
700 sh @ $162.80
$114K
SELL10b5-1
Huffman Steve Ladd · CEO & President
Tx Oct 13·Filed Oct 15·EDGAR ↗
1,200 sh @ $159.76
$192K
EXERCISE10b5-1
Huffman Steve Ladd · CEO & President
Tx Oct 13·Filed Oct 15·EDGAR ↗
17,308 sh @ $25.29
$438K
SELL10b5-1
Huffman Steve Ladd · CEO & President
Tx Oct 13·Filed Oct 15·EDGAR ↗
4,200 sh @ $157.61
$662K
SELL10b5-1
Huffman Steve Ladd · CEO & President
Tx Oct 13·Filed Oct 15·EDGAR ↗
3,408 sh @ $155.33
$529K
SELL10b5-1
Huffman Steve Ladd · CEO & President
Tx Oct 13·Filed Oct 15·EDGAR ↗
1,800 sh @ $160.95
$290K
SELL10b5-1
Huffman Steve Ladd · CEO & President
Tx Oct 13·Filed Oct 15·EDGAR ↗
1,300 sh @ $156.47
$203K
AWARD
Gale Mary Porter · Insider
Tx Oct 5·Filed Oct 7·EDGAR ↗
107 sh
—
AWARD
Seibel Michael · Insider
Tx Oct 5·Filed Oct 7·EDGAR ↗
103 sh
—
AWARD
Habiger David C · Insider
Tx Oct 5·Filed Oct 7·EDGAR ↗
284 sh
—
AWARD
Newhouse Steven O · Insider
Tx Oct 5·Filed Oct 7·EDGAR ↗
115 sh
—
AWARD
Filikrushel Patricia · Insider
Tx Oct 5·Filed Oct 7·EDGAR ↗
122 sh
—
AWARD
Farrell Sarah E · Insider
Tx Oct 5·Filed Oct 7·EDGAR ↗
126 sh
—
EXERCISE10b5-1
Huffman Steve Ladd · CEO & President
Tx Sep 29·Filed Oct 1·EDGAR ↗
17,308 sh @ $25.29
$438K
SELL10b5-1
Huffman Steve Ladd · CEO & President
Tx Sep 29·Filed Oct 1·EDGAR ↗
2,500 sh @ $143.78
$359K
SELL10b5-1
Huffman Steve Ladd · CEO & President
Tx Sep 29·Filed Oct 1·EDGAR ↗
300 sh @ $142.44
$43K
SELL10b5-1
Huffman Steve Ladd · CEO & President
Tx Sep 29·Filed Oct 1·EDGAR ↗
8,100 sh @ $144.64
$1.2M
SELL10b5-1
Huffman Steve Ladd · CEO & President
Tx Sep 29·Filed Oct 1·EDGAR ↗
776 sh @ $146.62
$114K
SELL10b5-1
Huffman Steve Ladd · CEO & President
Tx Sep 29·Filed Oct 1·EDGAR ↗
5,308 sh @ $145.46
$772K
SELL10b5-1
Huffman Steve Ladd · CEO & President
Tx Sep 29·Filed Oct 1·EDGAR ↗
324 sh @ $147.25
$48K
SELL10b5-1
Huffman Steve Ladd · CEO & President
Tx Sep 15·Filed Sep 17·EDGAR ↗
900 sh @ $158.21
$142K
SELL10b5-1
Huffman Steve Ladd · CEO & President
Tx Sep 15·Filed Sep 17·EDGAR ↗
7,602 sh @ $159.44
$1.2M
SELL10b5-1
Huffman Steve Ladd · CEO & President
Tx Sep 15·Filed Sep 17·EDGAR ↗
6,027 sh @ $160.28
$966K
EXERCISE10b5-1
Huffman Steve Ladd · CEO & President
Tx Sep 15·Filed Sep 17·EDGAR ↗
17,308 sh @ $25.29
$438K
SELL10b5-1
Huffman Steve Ladd · CEO & President
Tx Sep 15·Filed Sep 17·EDGAR ↗
1,079 sh @ $160.99
$174K
SELL10b5-1
Huffman Steve Ladd · CEO & President
Tx Sep 15·Filed Sep 17·EDGAR ↗
1,400 sh @ $162.81
$228K
SELL10b5-1
Huffman Steve Ladd · CEO & President
Tx Sep 15·Filed Sep 17·EDGAR ↗
300 sh @ $163.64
$49K
SELL10b5-1
Wong Jennifer L. · Chief Operating Officer
Tx Sep 14·Filed Sep 16·EDGAR ↗
8,758 sh @ $159.13
$1.4M
SELL10b5-1
Wong Jennifer L. · Chief Operating Officer
Tx Sep 14·Filed Sep 16·EDGAR ↗
5,442 sh @ $159.84
$870K
EXERCISE10b5-1
Wong Jennifer L. · Chief Operating Officer
Tx Sep 14·Filed Sep 16·EDGAR ↗
43,547 sh @ $20.76
$904K
SELL10b5-1
Wong Jennifer L. · Chief Operating Officer
Tx Sep 14·Filed Sep 16·EDGAR ↗
3,500 sh @ $161.06
$564K
SELL10b5-1
Wong Jennifer L. · Chief Operating Officer
Tx Sep 14·Filed Sep 16·EDGAR ↗
2,700 sh @ $158.04
$427K
SELL10b5-1
Wong Jennifer L. · Chief Operating Officer
Tx Sep 14·Filed Sep 16·EDGAR ↗
9,100 sh @ $162.34
$1.5M
SELL10b5-1
Wong Jennifer L. · Chief Operating Officer
Tx Sep 14·Filed Sep 16·EDGAR ↗
8,690 sh @ $163.16
$1.4M
SELL10b5-1
Wong Jennifer L. · Chief Operating Officer
Tx Sep 14·Filed Sep 16·EDGAR ↗
13,010 sh @ $164.17
$2.1M
SELL10b5-1
Wong Jennifer L. · Chief Operating Officer
Tx Sep 14·Filed Sep 16·EDGAR ↗
6,500 sh @ $165.09
$1.1M
EXERCISE10b5-1
Wong Jennifer L. · Chief Operating Officer
Tx Sep 14·Filed Sep 16·EDGAR ↗
16,453 sh @ $5.35
$88K

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About RDDT insider trading data

Form 4 is the SEC filing required when an officer, director, or 10% owner of a public company buys or sells the company's stock. By law, these filings must be submitted within two business days of the trade. Tracenotes pulls every Form 4 filing for RDDT from EDGAR, parses it, and surfaces the activity on this page.

What insider buying tells you. Open-market purchases by insiders are widely studied as a meaningful signal. Unlike stock awards (which are compensation, not conviction), an executive spending their own money to buy shares of the company they run is a vote of confidence. Studies have found insider-buying clusters — three or more insiders buying within a short window — outperform the broader market over the following year.

What insider selling tells you. Selling is noisier. Many sales are pre-scheduled under SEC Rule 10b5-1 plans, which let insiders sell on a fixed schedule regardless of company news. We label these "10b5-1" so you can see them. Discretionary sales — sales not tied to a plan — are more meaningful, especially when multiple insiders sell in quick succession.

Tracenotes methodology. We scan EDGAR daily for new Form 4 filings, parse them into individual transactions, and detect clusters when three or more distinct insiders buy or sell within a 14-day window. The data on this page covers the last 12 months. For deeper analysis, Tracenotes also runs language-change detection on 10-K and 10-Q filings — that's our core product.

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Frequently asked questions

What is a Form 4 filing?

Form 4 is the SEC disclosure required when a company insider — an officer, director, or 10% owner — buys or sells the company's stock. By law these filings must be submitted within two business days of the trade.

Is insider buying RDDT always bullish?

Open-market purchases by insiders are widely viewed as a bullish signal because executives are spending their own money. Stock awards and option exercises are part of compensation and don't carry the same weight, which is why we treat them separately on this page.

What is a 10b5-1 trade?

A trade made under SEC Rule 10b5-1, which lets insiders pre-schedule sales weeks or months in advance. These sales execute on a fixed plan regardless of company news, so they're a weaker signal than discretionary sales. We label them with a "10b5-1" tag.

What is an insider cluster?

A cluster is when three or more distinct insiders buy or sell within a 14-day window. Clusters are studied as stronger signals than single trades because multiple people independently reach the same view. We surface active clusters on Reddit, Inc. (RDDT) when they form.

Where does RDDT insider trading data come from?

Every Form 4 filing for RDDT is sourced directly from SEC EDGAR. Tracenotes scans EDGAR daily, parses each Form 4 into individual transactions, and updates this page within hours of new filings.

Nothing on this page constitutes investment advice. Form 4 data is sourced from SEC EDGAR and provided for research purposes only.

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