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AAPL Insider Trading & Form 4 Activity

Apple Inc.
Last filing: Oct 22, 2026·2 days ago
NEUTRAL · LAST 90 DAYS
0%
buyers
$0
0 buys
$0
0 sells
$0
net buying
0
insiders
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Net flow — last 12 months

Monthly net of insider buys minus sells. Green months indicate net buying; red months indicate net selling.

Most active insiders

Ranked by total transaction value over the last 90 days.

INSIDERBOUGHTSOLDNET
Cook Timothy D
Executive Chair
—
$63.8M
-$63.8M
O'Brien Deirdre
Senior Vice President
—
$15.5M
-$15.5M
Ternus John
CEO
—
$8.5M
-$8.5M
Newstead Jennifer
SVP, GC and Government Affairs
—
$6.8M
-$6.8M
Parekh Kevan
Senior Vice President, CFO
—
$480K
-$480K
Borders Ben
Principal Accounting Officer
—
$428K
-$428K
Khan Sabih
COO
—
—
$0

Recent transactions

Every Form 4 transaction for AAPL, newest first.

SELL10b5-1
Newstead Jennifer · SVP, GC and Government Affairs
Tx Oct 20·Filed Oct 22·EDGAR ↗
2,399 sh @ $339.62
$815K
SELL10b5-1
Parekh Kevan · Senior Vice President, CFO
Tx Oct 16·Filed Oct 19·EDGAR ↗
80 sh @ $346.47
$28K
SELL10b5-1
Borders Ben · Principal Accounting Officer
Tx Oct 16·Filed Oct 19·EDGAR ↗
151 sh @ $343.08
$52K
SELL10b5-1
Borders Ben · Principal Accounting Officer
Tx Oct 16·Filed Oct 19·EDGAR ↗
80 sh @ $344.18
$28K
SELL10b5-1
Borders Ben · Principal Accounting Officer
Tx Oct 16·Filed Oct 19·EDGAR ↗
969 sh @ $345.74
$335K
SELL10b5-1
Borders Ben · Principal Accounting Officer
Tx Oct 16·Filed Oct 19·EDGAR ↗
40 sh @ $346.22
$14K
SELL10b5-1
Parekh Kevan · Senior Vice President, CFO
Tx Oct 16·Filed Oct 19·EDGAR ↗
40 sh @ $347.46
$14K
SELL10b5-1
Parekh Kevan · Senior Vice President, CFO
Tx Oct 16·Filed Oct 19·EDGAR ↗
200 sh @ $342.66
$69K
SELL10b5-1
Parekh Kevan · Senior Vice President, CFO
Tx Oct 16·Filed Oct 19·EDGAR ↗
192 sh @ $343.68
$66K
SELL10b5-1
Parekh Kevan · Senior Vice President, CFO
Tx Oct 16·Filed Oct 19·EDGAR ↗
880 sh @ $345.66
$304K
EXERCISE10b5-1
Borders Ben · Principal Accounting Officer
Tx Oct 15·Filed Oct 19·EDGAR ↗
1,714 sh
—
EXERCISE10b5-1
Parekh Kevan · Senior Vice President, CFO
Tx Oct 15·Filed Oct 19·EDGAR ↗
10,926 sh
—
TAX10b5-1
Parekh Kevan · Senior Vice President, CFO
Tx Oct 15·Filed Oct 19·EDGAR ↗
5,361 sh @ $342.00
$1.8M
TAX10b5-1
Borders Ben · Principal Accounting Officer
Tx Oct 15·Filed Oct 19·EDGAR ↗
883 sh @ $342.00
$302K
SELL10b5-1
Newstead Jennifer · SVP, GC and Government Affairs
Tx Oct 13·Filed Oct 15·EDGAR ↗
2,399 sh @ $345.00
$828K
SELL10b5-1
Newstead Jennifer · SVP, GC and Government Affairs
Tx Oct 6·Filed Oct 8·EDGAR ↗
2,399 sh @ $332.01
$796K
SELL10b5-1
Ternus John · CEO
Tx Oct 2·Filed Oct 5·EDGAR ↗
12,746 sh @ $333.34
$4.2M
SELL10b5-1
Ternus John · CEO
Tx Oct 2·Filed Oct 5·EDGAR ↗
5,348 sh @ $332.26
$1.8M
SELL10b5-1
Cook Timothy D · Executive Chair
Tx Oct 2·Filed Oct 5·EDGAR ↗
23,143 sh @ $331.44
$7.7M
SELL10b5-1
Cook Timothy D · Executive Chair
Tx Oct 2·Filed Oct 5·EDGAR ↗
39,492 sh @ $332.16
$13.1M
SELL10b5-1
Cook Timothy D · Executive Chair
Tx Oct 2·Filed Oct 5·EDGAR ↗
88,239 sh @ $333.26
$29.4M
SELL10b5-1
Cook Timothy D · Executive Chair
Tx Oct 2·Filed Oct 5·EDGAR ↗
40,879 sh @ $333.94
$13.7M
GIFT10b5-1
Cook Timothy D · Executive Chair
Tx Oct 2·Filed Oct 5·EDGAR ↗
26,325 sh
—
SELL10b5-1
O'Brien Deirdre · Senior Vice President
Tx Oct 2·Filed Oct 5·EDGAR ↗
40,764 sh @ $333.35
$13.6M
SELL10b5-1
O'Brien Deirdre · Senior Vice President
Tx Oct 2·Filed Oct 5·EDGAR ↗
5,625 sh @ $333.91
$1.9M
SELL10b5-1
Ternus John · CEO
Tx Oct 2·Filed Oct 5·EDGAR ↗
3,564 sh @ $331.38
$1.2M
SELL10b5-1
Ternus John · CEO
Tx Oct 2·Filed Oct 5·EDGAR ↗
3,754 sh @ $334.05
$1.3M
TAX
Khan Sabih · COO
Tx Oct 1·Filed Oct 5·EDGAR ↗
52,854 sh @ $330.32
$17.5M
EXERCISE10b5-1
Cook Timothy D · Executive Chair
Tx Oct 1·Filed Oct 5·EDGAR ↗
374,541 sh
—
EXERCISE10b5-1
Ternus John · CEO
Tx Oct 1·Filed Oct 5·EDGAR ↗
99,878 sh
—
TAX10b5-1
Ternus John · CEO
Tx Oct 1·Filed Oct 5·EDGAR ↗
49,054 sh @ $330.32
$16.2M
EXERCISE
Khan Sabih · COO
Tx Oct 1·Filed Oct 5·EDGAR ↗
99,878 sh
—
TAX10b5-1
Cook Timothy D · Executive Chair
Tx Oct 1·Filed Oct 5·EDGAR ↗
199,038 sh @ $330.32
$65.7M
EXERCISE10b5-1
O'Brien Deirdre · Senior Vice President
Tx Oct 1·Filed Oct 5·EDGAR ↗
99,878 sh
—
TAX10b5-1
O'Brien Deirdre · Senior Vice President
Tx Oct 1·Filed Oct 5·EDGAR ↗
53,489 sh @ $330.32
$17.7M
SELL10b5-1
Newstead Jennifer · SVP, GC and Government Affairs
Tx Sep 29·Filed Oct 1·EDGAR ↗
2,399 sh @ $336.18
$806K
SELL10b5-1
Newstead Jennifer · SVP, GC and Government Affairs
Tx Sep 22·Filed Sep 24·EDGAR ↗
2,399 sh @ $340.06
$816K
SELL10b5-1
Newstead Jennifer · SVP, GC and Government Affairs
Tx Sep 15·Filed Sep 17·EDGAR ↗
1,438 sh @ $330.19
$475K
EXERCISE10b5-1
Newstead Jennifer · SVP, GC and Government Affairs
Tx Sep 15·Filed Sep 17·EDGAR ↗
30,104 sh
—
TAX10b5-1
Newstead Jennifer · SVP, GC and Government Affairs
Tx Sep 15·Filed Sep 17·EDGAR ↗
16,228 sh @ $331.34
$5.4M
SELL10b5-1
Newstead Jennifer · SVP, GC and Government Affairs
Tx Sep 8·Filed Sep 10·EDGAR ↗
1,438 sh @ $317.23
$456K
SELL10b5-1
Newstead Jennifer · SVP, GC and Government Affairs
Tx Sep 1·Filed Sep 3·EDGAR ↗
1,439 sh @ $317.01
$456K
SELL10b5-1
Newstead Jennifer · SVP, GC and Secretary
Tx Aug 25·Filed Aug 27·EDGAR ↗
1,439 sh @ $310.95
$447K
SELL10b5-1
Newstead Jennifer · SVP, GC and Secretary
Tx Aug 18·Filed Aug 20·EDGAR ↗
1,439 sh @ $307.49
$442K
SELL10b5-1
Newstead Jennifer · SVP, GC and Secretary
Tx Aug 11·Filed Aug 13·EDGAR ↗
1,439 sh @ $307.75
$443K
SELL10b5-1
Borders Ben · Principal Accounting Officer
Tx Jun 16·Filed Jun 17·EDGAR ↗
116 sh @ $295.14
$34K
EXERCISE
Newstead Jennifer · SVP, GC and Secretary
Tx Jun 15·Filed Jun 17·EDGAR ↗
30,104 sh
—
TAX
Newstead Jennifer · SVP, GC and Secretary
Tx Jun 15·Filed Jun 17·EDGAR ↗
16,238 sh @ $296.42
$4.8M
TAX10b5-1
Borders Ben · Principal Accounting Officer
Tx Jun 15·Filed Jun 17·EDGAR ↗
124 sh @ $296.42
$37K
EXERCISE10b5-1
Borders Ben · Principal Accounting Officer
Tx Jun 15·Filed Jun 17·EDGAR ↗
240 sh
—

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About AAPL insider trading data

Form 4 is the SEC filing required when an officer, director, or 10% owner of a public company buys or sells the company's stock. By law, these filings must be submitted within two business days of the trade. Tracenotes pulls every Form 4 filing for AAPL from EDGAR, parses it, and surfaces the activity on this page.

What insider buying tells you. Open-market purchases by insiders are widely studied as a meaningful signal. Unlike stock awards (which are compensation, not conviction), an executive spending their own money to buy shares of the company they run is a vote of confidence. Studies have found insider-buying clusters — three or more insiders buying within a short window — outperform the broader market over the following year.

What insider selling tells you. Selling is noisier. Many sales are pre-scheduled under SEC Rule 10b5-1 plans, which let insiders sell on a fixed schedule regardless of company news. We label these "10b5-1" so you can see them. Discretionary sales — sales not tied to a plan — are more meaningful, especially when multiple insiders sell in quick succession.

Tracenotes methodology. We scan EDGAR daily for new Form 4 filings, parse them into individual transactions, and detect clusters when three or more distinct insiders buy or sell within a 14-day window. The data on this page covers the last 12 months. For deeper analysis, Tracenotes also runs language-change detection on 10-K and 10-Q filings — that's our core product.

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Frequently asked questions

What is a Form 4 filing?

Form 4 is the SEC disclosure required when a company insider — an officer, director, or 10% owner — buys or sells the company's stock. By law these filings must be submitted within two business days of the trade.

Is insider buying AAPL always bullish?

Open-market purchases by insiders are widely viewed as a bullish signal because executives are spending their own money. Stock awards and option exercises are part of compensation and don't carry the same weight, which is why we treat them separately on this page.

What is a 10b5-1 trade?

A trade made under SEC Rule 10b5-1, which lets insiders pre-schedule sales weeks or months in advance. These sales execute on a fixed plan regardless of company news, so they're a weaker signal than discretionary sales. We label them with a "10b5-1" tag.

What is an insider cluster?

A cluster is when three or more distinct insiders buy or sell within a 14-day window. Clusters are studied as stronger signals than single trades because multiple people independently reach the same view. We surface active clusters on Apple Inc. (AAPL) when they form.

Where does AAPL insider trading data come from?

Every Form 4 filing for AAPL is sourced directly from SEC EDGAR. Tracenotes scans EDGAR daily, parses each Form 4 into individual transactions, and updates this page within hours of new filings.

Nothing on this page constitutes investment advice. Form 4 data is sourced from SEC EDGAR and provided for research purposes only.

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